Welcome to


— a seasonally guided business membership to help you grow your online presence, create online courses, and scale beyond 1:1 work—without the tech stress.
You're the expert at what you do. I'm the expert at selling those skills online.
Get the help you need to turn your knowledge into sustainable income with online courses & digital products.




You love your work
— but not the computer work.
You’ve built a business doing what you love.
But now, you’re ready to reach more people, create online courses, and expand beyond 1:1 work.
- You know an online course or digital offer could bring you more freedom—but the tech side feels like a roadblock.
- You’re tired of spending hours Googling how to set up your website, course, or booking system—only to feel more lost.
- You want to grow, but every program out there pushes hustle culture and non-stop launching—and that’s not your way.
What if there was a different path?
One that follows the natural rhythms of business and life—with seasons of growth, reflection, and rest. A place where you get hands-on support for the tech and strategy pieces in a way that feels aligned, sustainable, and easy.

You don't have to do this alone!
Inside Birch Business Collective, you’ll get hands-on support, community, and guided implementation — that align with the seasons—so you’re always moving forward without burnout.
Here’s what you can expect:
Learn to create new income streams (online courses, digital products) —Build a scalable business model that supports your life and values.
Make tech work for you—Spend less time on admin and more time on what you love.
Streamline your systems—so running your business feels easier
Every season, you’ll have structured challenges and live support to help you take action—so you always know what to focus on next.
Seasonal Business Boosts
New tutorials each season to keep your business growing.
Virtual CoWorking
Drop into the facilitated co-working sessions to get support with whatever you're working on.
Tech Tutorials
A growing library of tech tutorials, explained for beginners in plain English.
What do you mean by "tech"?
In this context, I mean all the apps, software and platforms that comprise your online presence, funnels, and sales systems. I have some favourite apps that I use all the time, but if you already have your setup, I can work with those as well.
Host: Websavers
Registrar: Hover
List provider: Mailerlite
Website platform: WordPress
Page builder: Thrive Themes
Course platform: Thrive Apprentice
Project Management: Notion, Asana
This doesn't mean we'll use all of these for your business — we'll find the software and systems that work best for you and your business. It's not one-size-fits-all, and in Birch Business Collective, you'll get customized support.
What if I'm already using other apps?
If software you already use for your business isn't listed here, that doesn't mean I can't help you with it. I have experience with many more apps, and many have similar features.

Get started with the
Spring
Business Boost
We'll start our seasonal cycle by tilling the soil to prepare for summer expansion.
The Spring Business Boost is a guided review of your business to help you get your systems streamlined, your online presence refreshed, and your summer growth plan in place.
By the end of APRIL, you’ll have:
A refreshed online presence that aligns with where your business is headed.
Simplified systems that save time and energy—so your business runs smoothly.
A clear plan to scale beyond 1:1 work—so you know exactly what to focus on next.
Plant the seeds for future growth—without the overwhelm. Join today & start your Spring Business Reset!
Depending on what time you have available, I'll show you how you can do a little or a lot.
Register now!
The Spring Business Boost starts April 1st.

Who's this for?
You’re an established business owner who’s ready to expand beyond 1:1 work
You want to build an online course, digital offer, or new revenue stream—but need help with the tech.
You care about your work and the world.
Maybe you're...
a creative, maker, or artisan

A healer, coach, or herbalist

a yoga or fitness instructor

A forager or homesteader

...or anyone else with knowledge to share
Birch Business Collective can help you generate sustainable income with online courses, digital products & memberships.
What is Virtual Co-Working?
The co-working space is where the magic happens! Facilitated co-working works just like office hours with your prof at university — drop in to ask your questions and get one-on-one support during office hours.
During facilitated co-working hours, ask for help with whatever you're working on, whether it's setting up your online course, streamlining your mailing list, or designing your handouts.
Birch Business Collective's virtual office is a magical forest with hobbit houses and comfy couches. This virtual world is available 24/7 for members to drop in any time to chat or collaborate.

Facilitated Co-working Hours: Tuesdays 10 am - 1pm EST
Hours are subject to change. More hours may be added based on demand.
What's Inside?
This isn’t just another course or DIY membership. You’ll get real-time guidance, accountability, and a structured path to growth.

- 1Seasonal Business Boosts – A clear focus each season so you can build, launch, and refine without overwhelm.
- 2Weekly Live Sessions – Step-by-step tutorials and live support to help you set up your tech & systems.
- 3A 24/7 Online Co-Working Space – Get things done in your virtual office.
- 4A Growing Library of How-To Tutorials – Learn course creation, automation, website building, and more—all at your own pace.
Expand your business online
Practical tech & design support for service-based* business owners who want to grow online, streamline their work, and create new income streams—without getting lost in tech.
Get Online
Get help setting up essential systems like a website, booking system, and client onboarding so your business runs smoothly and professionally—without the tech headaches.
Make Tech Work for You—So You Have More Time
Instead of struggling with confusing tools, you’ll get clear guidance and hands-on help to automate tasks, simplify your workflow, and free up time for what you love.
Grow Authentically—With Support Every Step of the Way
Through live sessions, co-working, and community, you’ll stay accountable, learn organic marketing strategies, and build new income streams—without chasing trends or feeling salesy.
Hi, I'm Carolyn


I started as a freelance web designer in 2018, but I quickly realized my clients were stuck—bogged down by tech, juggling too many systems, and spending more time on busywork than on the work they truly loved. Many wanted to reach more people but felt overwhelmed when it came to creating scalable offers.
Now, I help values-driven business owners simplify the tech, streamline their systems, and build sustainable ways to grow beyond 1:1 services. My membership includes drop-in hours for real-time support and seasonal challenges to keep you moving forward.
Inspired by the cycles of nature, I’ve built this membership around the idea that business, like the forest, has seasons—times of growth, reflection, and renewal. Just as trees don’t rush to bloom, sustainable growth takes time and the right conditions. When I’m not helping people build their businesses, I’m in the woods—wandering, foraging, and finding endless inspiration for the work I do.
If that resonates with you, I’d love to help you grow.
Join Today & Start Growing at Your Own Pace
You don’t have to figure this out alone. With the right support, growing online can feel simple, natural, and even exciting.
Join today and start the Spring Business Boost—so your systems are smooth and your summer growth plan is in place!
Choose Your Plan & Get Started
Early pricing options
Join now -- Our Spring Business Boost starts on April 1st
Early pricing valid until April 15th
MONTHLY
Seasonal
ANNUAL
Need more info?
Virtual co-working is a relatively new model for small business support. If you'd like a tour of the virtual world, and a chance to ask questions about how your I can help your business, feel free to book a quick chat in my virtual office.

FAQ
Perfect! This membership is designed to help you learn and implement in a simple, supportive way. You’ll get step-by-step guidance and access to co-working time where you can get hands-on help.
It’s up to you! The only assignement is to work on your own business. You don't have to show up for every session, but you'll get out what you put in.
It depends on your business. I have several favourite apps that I use, but when you bring me your aspirations I will help you figure out the best software to use.
It's not a course at all. There will be classes, and tutorials you can watch on your own time, but the essence of this membership is personalized, live support, and camaraderie with other small business owners.
No - it is for any business owner who wants to turn their knowledge into online courses and digital products. If you're an artist or maker, ready to teach your skills, this is for you, too.
If you have knowledge you want to share in an online course or digital product, and you're ready to turn you ideas into profit, you don't need to have already started your business. I can help you through all the steps from idea to finished course.